Our Mission

As leaders in the use of expert growth marketing strategies to change lives, communities and the world, we help health & wellness organizations use AI and emotionally intelligent marketing as a force for good.

Our Team

Thomas Ivy

Owner & CEO

Alex Litze

Realtor Coaching

Michelle Cornforth

Small Business Coaching

Our Values: The 'HIPED' Guarantee

We get it. "Core Values" often feel like empty words on a lobby wall. Ours aren't. They’re our service guarantee. It’s the playbook we use every day to make sure your project is a success.

H - Honesty

You get straight answers, not upsells. We're the partner who will tell you, "Here's why that expensive feature might actually slow your team down." We give you candid advice focused on your fastest path to success.

I - Integrity

Your business is treated like our own. Your data, your customer lists, and your internal strategies are handled with absolute confidentiality. We do the right thing, even when no one is watching.

P - Perseverance

We don't quit on complex problems. When your project hits an inevitable snag, like a stubborn integration or complex data, we don't back down. We are relentless problem-solvers who see it through to the end.

I - Insight

We solve the root cause, not just the symptom. We dig deep past the surface-level frustration to find the real, hidden bottleneck holding you back. We solve the right problem from the start.

D - Diligence

This is our "no sloppy work" guarantee. We are the people who triple-check the workflow logic and test an automation one more time. This meticulous work is the difference between a CRM your team hates and a powerful system they actually use.

Our Logo

Is that a skunk? We get that question all the time.

It's a Honey Badger, and it's the heart of our brand.

Years ago, I saw my first documentary on the honey badger and was instantly captivated.

This animal's spirit is our inspiration:

𝗧𝗲𝗻𝗮𝗰𝗶𝗼𝘂𝘀. 𝗥𝗲𝗹𝗲𝗻𝘁𝗹𝗲𝘀𝘀. 𝗡𝗲𝘃𝗲𝗿 𝗵𝗲𝘀𝗶𝘁𝗮𝘁𝗲𝘀!

𝗛𝗼𝘄 𝗰𝗮𝗻 𝘆𝗼𝘂 𝗹𝗼𝗼𝗸 𝗮𝘁 𝗵𝗶𝘀 𝗲𝘆𝗲𝘀, 𝗵𝗶𝘀 𝗰𝗹𝗮𝘄𝘀, 𝗮𝗻𝗱 𝗻𝗼𝘁 𝗯𝗲 𝗶𝗻𝘀𝗽𝗶𝗿𝗲𝗱 𝘁𝗼 𝘄𝗶𝗻 𝘁𝗵𝗲 𝗱𝗮𝘆!

When it came time to choose a company logo, the choice was obvious. It had to be the honey badger.

If you've never heard of this incredible animal, I highly suggest you watch these documentaries. You'll be in awe.

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